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Orlando, Florida (PRWEB) October 23, 2012

According to TerraCloud, Inc, a leading provider of cloud-based and on-premise technology solutions based in Central Florida, the tip of the iceberg is looming large for business users of Windows XP trying to navigate the way forward in technology. While the impending drop of support for XP from Microsoft in April 2014 appears to provide some time to respond, recent application vendor actions are painting a direr picture: the practical end of Windows XP is near. Smart business and IT leaders are planning, and acting, now to reduce risk and reap the productivity benefits of new platform options.

With each new wave of technology comes the business challenge of knowing when to wait and when to move, said Walt Wilson, technology industry veteran and executive vice president of TerraCloud. Moving from cards to terminals in the early 1980s or to PC networks for serious business applications a decade later met with the same reaction as we see with people today whove been happy with XP for the past 10 years. Why? and This is unnecessary were the early reactions, replaced by How quickly can I get this done? when the benefits achieved by others became clear. Often followed by panic when the old systems began to die. Thats where we are with Windows XP.

Evidence of this began to build over the past few weeks, presaged by Microsofts announcement during the summer that Office 2013 would not support Windows XP. Then in mid-September, Google announced that it would drop support for all Internet Explorer versions supported by Windows XP effective November 15th of this year. A few days later, Adobe announced that future versions of its popular Photoshop product would also not support XP. Adobe product manager Tom Hogerty stated We encourage all customers who are currently using Windows XP to begin making their migration plans now so they can fully take advantage of future Photoshop innovations as soon as they are available. (Source: http://blogs.adobe.com/photoshopdotcom/2012/09/photoshop-and-windows-xp.html)

TerraCloud advises business to have realistic action plans in place as soon as possible. Some of those plans include assessing current PC hardware for readiness to upgrade to Windows 7 or Windows 8, or evaluating whether desktop virtualization is the best path forward.

For some large and small businesses, non-profits, and government agencies the best plan is to buy new PC hardware, taking advantage of competitive price points for desktops and laptops that are pre-installed with Windows 7, Wilson commented. He also noted that other organizations may benefit from the lower capital investments and reduced operating costs made possible by using cloud servers to provide virtual Windows 7 desktops on existing hardware or inexpensive thin client devices.

For most organizations, internal or external IT expertise will be critical to determining the right upgrade program. This includes more than just an assessment of desktop computing requirementsall the other puzzle pieces like servers and network devices need to be evaluated to ensure that the final result meets expectations.

To learn more about new alternatives to Windows XP that can be used to streamline business technology and protect vital information assets, contact TerraCloud today or visit http://www.terracloudinc.com for more information.

About TerraCloud

TerraCloud combines innovative cloud-based delivery with onsite experts to enhance our customers IT infrastructure, applications, and processes. Based in Central Florida and serving customers across the country, TerraCloud meets the requirements for cost-effective advanced solutions of small businesses, government agencies, and Fortune 500 enterprises. For more information, please go to: http://www.terracloudinc.com.

TerraCloud is a trademark of TerraCloud, Inc. Other company and product names may be trademarks of their respective owners.







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San Francisco, CA (PRWEB) March 5, 2009

Flurry, the leading cross-platform mobile application analytics provider, today announced the release of two ground-breaking extensions to its analytics service: User Path Tracking to monitor the sequence of actions completed in mobile applications by consumers; and, Dynamic Parameters to analyze user-generated content and other user action data within mobile applications. These never-before-seen mobile analytics features are available for free on all Flurry-supported platforms: iPhone, Android, Blackberry and Java ME. A demo with live data is available for developers to preview the upgraded service.

“Flurry is committed to dramatically raising the standard of iPhone and Android Analytics for its customers,” said Flurry CEO, Simon Khalaf. “Building the ability to track user flows and event parameters was technically challenging but exactly what our customers needed to better understand their consumers, increase retention and grow their active user base.”

Since emerging from Beta earlier this year, Flurry Analytics has collected billions of analytics data points across tens of millions user sessions. Each day, Flurry Analytics gathers additional data from millions of mobile users, including data from among several of iPhone and Android’s top selling games and applications.

“Millions of consumers have come to expect the highest quality game experiences from Digital Chocolate, such as Tower Bloxx and Crazy Penguin Catapult,” said Digital Chocolate Chief Operating Officer, Jason Loia. “Partnering with Flurry provides us with critically important data to consistently improve our games for our consumers.”

Flurry Analytics new features include:

User Path Tracking: Equivalent to “click streams” on the web, developers now can track the sequence of actions that consumers complete in their applications from the time of launch. This data can be used to increase user satisfaction and retention by improving the design of an application and discovery of key features.

Dynamic Parameters: In addition to the ability to track when end-users perform key actions, developers can now “describe” how that action was completed in richer detail. For example, if a developer includes a search box within her application, she can now understand details such as what the most popular keyword searches are, the number of words used in searches and what kinds of searches are performed at different times of the day.

To learn more about the Flurry Analytics service, please visit www.flurry.com.

About Flurry Analytics

Flurry Analytics helps developers make better iPhone, Android, Blackberry and Java ME games and applications. The service is free, requires minimal integration and occupies a negligible amount of space in an application. Through analytics, developers can track consumer behavior and application performance to identify user needs, increase retention and grow revenue.

About Flurry

Founded in 2005, Flurry’s Analytics platform is built by developers for developers, based on its pioneering experience as one the first developers to build, deploy and market direct-to-consumer applications. Flurry is venture-backed and based in San Francisco.

Media contact:

Peter Farago

VP Marketing

Flurry, Inc.

peter (at) flurry (dot) com

510-461-4450    

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