Las Vegas, NV (PRWEB) April 22, 2013

Visualant, Inc. (OTCBB: VSUL), an industry-leading provider of chromatic-based identification solutions, announced today that it is demonstrating ChromaID technology in partnership with TransTech Systems during Cartes America, one of the leading security card tradeshows of the year being held at The Mirage Hotel in Las Vegas April 23-25, 2013.

TransTech is an established leader in the identification badging and access control field, and a wholly owned subsidiary of Visualant. TransTech Systems, provides system and component level security solutions, including printers, scanners, card readers, RFID, biometrics, smart card solutions, controllers, web based and enterprise level software solutions, video and digital image capture devices (photo, signature and fingerprint), lobby & visitor management software, and a full range of accessories.

At Cartes America, some of the top international and domestic technology manufacturer companies come to showcase their latest innovative technologies in card manufacturing, payment solutions, identification and authentication solutions, mobility and digital security. Executives from TransTech will join more than 2,500 professionals from hundreds of companies attending the event this year. Cartes America, produced by Comexposium, is an innovation leader for advancing in mobile payments; securing transactions, securing credential issuance, and combining hardware, software and supplies to increase security.

Visualants ChromaID technology is a disruptive offering for the electronic security industry, said Ron Erickson, President and CEO. TransTechs presence and customer service focus helps us garner mindshare both in the marketplace and at Cartes America, which fortifies our business development efforts as we address the demands for our technology across this sector.

After being awarded the highest recognition in advanced photonics, the Prism Award, at the SPIE Photonics West show in San Francisco last February, the company is entering into a broader marketplace with its proprietary ChromaID technology, whose potential and different applications will be demonstrated during the forthcoming Cartes America in Las Vegas.

To discuss development opportunities or to arrange to see an in-depth demo of ChromaID technology at the upcoming event, please contact Vice President of Business Development, Todd Sames at todd(dot)m(dot)sames(at)visualant(dot)net.

About Visualant, Inc.

Visualant is a public company whose shares trade under the stock symbol, VSUL. The Visualant Spectral Pattern Matching technology directs structured light onto a substance, through a liquid/gas, or off a surface, to capture a unique ChromaID. When matched against existing databases, a ChromaID can be used to identify, detect, or diagnosis markers invisible to the human eye. ChromaID scanner modules can be integrated into a variety of mobile or fixed-mount form factors. The patented technology is disruptive, making it possible to effectively conduct analyses in the field that could only previously be performed by large and expensive labbased tests.

Visualant has a Joint Development Agreement through December 31, 2013 with Sumitomo Precision Products Co., Ltd. (“SPP”), which focuses on the commercialization of the SPM technology and an ongoing License Agreement providing SPP with an exclusive license of the SPM technology in identified Asian territories. For more information, visit http://www.visualant.net.

Sumitomo Precision Products Co., Ltd. is publicly traded and has operations in Japan, United States, China, United Kingdom, Canada, and other parts of the world. Additional information on SPP is available at http://www.spp.co.jp/English/index2-e.html.

Press contact:

Hal Bringman

hal(at)nvpr(dot)com

+1 (206) 299-0622 ext 801

+1 (310) 210-8011

Skype: halbringman

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